Wednesday, October 22, 2008

Better Search in Hindi

One of the core value propositions on the web, and one that is certainly near and dear to Google's heart, is search. Google's mission is to organize the world's information and make it universally accessible and useful.

For our purposes, the operative words are world and universal. So how do we fulfill this core mission in India, for those who would prefer to interact in their local language rather than in English? Of course our core search technology works across languages and has been adapted to the specific needs of each language. Apart from this there are some specific features we launched on Google Hindi Search. I'd like to showcase one of them here. We launched this in response to the difficulty our users faced in entering Hindi text.

Problem: Hard to enter Hindi text on a regular english keyboard.
Solution: Easy Hindi search in 3 steps - Pictures say it louder than words.

Step 1: Start typing in English and you'll see Hindi suggestions

Step 2: Select your query from the drop-down list

Step 3: View the results of your search in Hindi

We have this feature available in seven other Indian languages:
Happy searching!